Alpro Almond Launch

Oat of this world

In order to launch the new Alpro Almond for Professionals at the Amsterdam Coffee Festival we investigated what could convince barista’s to add this product to their range. Building on the hype of nitro machines that are omnipresent on the West Coast, we started experimenting and concocted a great Kenya coffee & Almond nitro blend. A great cold coffee addition to any barista’s shop!

A very fine example of in-depth agency research, a client that understands the target and a (very delicious) 5 star activation.

– Alpro –

was founded over 35 years ago to create a sustainable way to feed the world by producing naturally nutritious plant-based alternatives to dairy.