Sunday funday in Brussels.
The city of Brussels challenged us to set up an activation during the carfree Sunday in Brussels. The city wanted us to organize an event that would enable the locals to have fun using alternative means of transportation in a relaxing environment.
What did we do? We set up the first mobile pumptrack ever in Belgium! People could use their own bike, skateboards, skeelers, longboards or autopeds (or use one provided by us), to scoot around this track. Meanwhile Kenny Belaey, world champion trial biking, demonstrated his amazing skills while TV Brussels aired the whole event from their mobile studio. Everything was located on the Brussels Muntplein, a central location where 50.000 people walked by during the carfree Sunday.
Thanks to several deals with commercial partners, we were able to provide free drinks, ice-cream and sandwiches for a well-deserved break on a sunny day!
– City of Brussels –
provides several opportunities each year to bring its habitants and visitors of the city together.